Triangle Neighborhood Releases Unique Video Series

The Triangle neighborhood, bordered by Culver, Merchants, and East Main Street, is a unique and vibrant area nestled within larger North Winton Village. The area is known by residents, business owners, and visitors as “rich with Rochester essence and flavor”—architecturally charming yet affordable to first-time homebuyers, walkable and bikeable, and home to Rochester landmarks: the last cobblestone house, James Brown’s Place, and L&M Lanes. This past summer, with support from NeighborWorks® Rochester’s Healthy Blocks initiative and a Pride in Place grant from NeighborWorks® America, the Triangle created three professional-quality neighborhood showcase videos: Home & Community, Relax & Play, and Neighborhood Schools. The videos are the first of their kind to be made by any Rochester neighborhood.

The Home & Community video features both long-time and newer Triangle residents. Zirrus, a Garson Avenue resident, features “diversity, friendliness, and activity” as the three standout qualities of the Triangle. Melville Street dweller Mikey mentions how accepting the neighborhood is compared to other areas in the City, and Joyce from Garson Avenue points out the Triangle’s proximity to “everything we could possibly want”. Walkability and safety are also prominently featured. Check out the video here:

Relax & Play features local Triangle businesses, both well-known and under-the-radar. James Brown of James Brown’s Place diner, John Savino of Johnny’s Irish Pub, and Gary Stubbings of L&M Lanes give interviews; other staples such as Nino’s Pizzeria, Merchants Grill, and the East Main Salvatore’s (the local chain’s oldest location) also make an appearance. The short film is a great reminder that not only is the Triangle a great place to live, but it is also a destination for visitors looking to eat, drink, and be entertained—from Rochester and beyond! Watch Relax & Play here:

The film about Neighborhood Schools tackles a question often sidestepped in discussions of revitalization in the City of Rochester: is it possible for kids in the Rochester City School District to get a good, competitive education? RocCity Coalition Education Team member Kevin Kelley says yes! The solution is that “people need to be educated…about the quality of [the] options.” While the message remains options—private, public, and charter—the content of the video focuses on two schools proximate to Triangle neighborhood, Frank Fowler Dow School No. 52 and East High School. The film emphasizes the schools’ assets—such as School 52’s strong community and good test scores and East High’s career preparation tracks through the University of Rochester—while also highlighting benefits of the RCSD as a whole, such as scholarships available to the U of R and RIT. Look here:

In the few months since their release, the videos have already gathered over 4,500 views and received acclaim from a wide variety of organizations, including Celebrate City Living, who are exploring how other neighborhoods can undertake similar projects. All three videos, plus a 30-second trailer, were filmed and edited by videographer Justin Freeman, a North Winton Village resident. Interviews were conducted by Monica Finger, who coordinates NeighborWorks® Rochester’s Healthy Blocks initiative. To learn more about the Triangle, please visit or check out their Facebook page for regular updates:

Healthy Blocks Announces its Bike Rack Artists!

MSA Logo

NeighborWorks® Rochester is thrilled to announce the local artists who have been chosen to design four bike racks to be installed in The Triangle of North Winton Village this August, via the Healthy Blocks Neighborhood Initiative Program! The goals of this project are to create bike parking where there currently is none, to improve access to the businesses located at the apex of the Triangle neighborhood, and to enhance the neighborhood’s unique image. Two of the racks will be fabricated by MetalSomeArt, a collaboration of Clay Lieberman and Matty Soanes, and two will be created by Jesse Hughson, Skillhoarder and creator of CyrCraft Customs. These racks will installed by the City of Rochester in four strategic locations in the business district area of Culver-Merchants.

Beer Stein MSAMetalSomeArt was founded by Matty and Clay (pictured top) in 2013, though both have a decade of metal fabrication experience. Operating from their workshop on E Main, they create handmade belt buckles, metal-plated leather journals, custom sculptures, and more. Recently, they designed and constructed the trophy to be given to the winner of Rochester Real Beer Week’s “Best New Beer of 2015” (pictured right). Matty and Clay’s racks (without giving away the surprise!) will incorporate minimalist, industrial, functional and modern design concepts.

Immanuel Baptist Bike RackJesse Hughson lives in Beechwood and is an artist who specializes in metal fabrication, prototyping, sculptural work, CNC machining, electronics, woodworking, and more. Through CyrCraft Customs, he builds, engraves and adds LEDs to Cyr Wheels, a specialized type of full-body gymnastics equipment. His past work also includes a bike rack he built for Immanuel Baptist Church on Park Avenue (pictured left). His fabrications for the Triangle will bring creativity and life into the area.

Healthy Blocks looks forward to the completion of this project and the increased aesthetic appeal and bicycle traffic it will bring to The Triangle!